Today`s Start Online Grocery Store business in India is booming. The entire credit for this goes largely to the growing population of those people. Those who choose to use their smartphone to buy their groceries online.
The region is one of the biggest success stories of the growing e-commerce sector in India, which is expected to have a turnover of over 100 billion in the coming years.
Start Your Own Online Grocery Store Business:
Today the online grocery market in India has become a highly competitive platform. This is a development trend driven primarily by large, all-India corporate players. Which includes big companies such as Big Bazaar, Growers, and more recently Amazon.
It is believed that these online businesses provide many opportunities to those small individual players. Who want to set up a grocery store online to cater to a more local customer base.
So, today we have brought this information for you in this article “Start Your Own Online Grocery Store Business” which will help you to set up an online grocery store with this information, you will also be able to earn good money by selling the goods of rays online.
1. Identify a Target Audience
The first thing you need to do to start a supermarket business is identify the target location and audience. Because fruits, vegetables, milk, pulses and other grocery items are perishable due to their limited life and a short delivery perimeter.
So while selling things you need to plan according to your delivery perimeter. So as to ensure that the items ordered by your customers are delivered quickly while maintaining the highest quality standards.
Apart from this, it is very important to identify the eating habits of the people of that area and know the pattern of buying the item in the area you are selling.
This information enables you to identify which items sell faster and according to the emerging trends. With which you will be able to increase your stock rapidly and also reduce the possibility of wastage.
2. Give your Warehouse Space
Now that you have your potential customers and locations, you may now need a larger warehouse to mass deposit the products you are going to sell online.
For this, you should find a place within your area or as close as possible to ensure prompt delivery of goods to customers. Apart from this, you can also optionally make a tie-up or partnership arrangement with reliable suppliers and wholesalers. This means that they can supply you well with the products and goods you need regularly.
In this, you will be buying most of the goods in bulk and regularly, then you can negotiate the goods rates with your vendors and also ask for volume discounts.
This step will be an important part of the entire process when you set up your online grocery store.
In this business, if you are the only person who has started this business, you can register your company as a proprietary business, or you can also opt for partnership registration if you are a partner.
Apart from this, you can also seek the help of any recognized tax advisor or chartered accountant to complete registration and relevant GST formalities. After you complete this process, you can open a business account in any bank of your choice after that.
4. Set up a Delivery System
Let me tell you that the success of an online grocery business depends a lot on how fast you can deliver the goods to your customer’s home/office.
This idea makes the establishment of an efficient delivery system an important factor in your entire start-up process.
Most customers in India prefer same-day delivery. Sometimes there is an unpleasant delay in delivering food and groceries due to some reason.
However, many times this phenomenon occurs due to a complete lack of human resources or non-availability of vehicles for transportation of goods.
While running a company, distribution also incurs a huge cost, which is about 30-40% of the total business expenses. Now you may be wondering, what is the best option to deal with these situations?
If your delivery arrangements are within 5 to 8 km from your base of operations, then the best bet for you would be to use delivery boys with your own two-wheelers.
To make an online grocery business successful by you, you have to rely heavily on the efficiency of your home delivery system. So keep such boys on delivery who can reach your customer in no time.
5. Start an Online Grocery Website
Now that you have all the major issues related to distribution under control, now you have to learn about the starting online grocery business in India.
This option involves you developing and starting a website, which will become the face of your online grocery business for customers.
To complete this process first, you have to mold your ideas and refine your concepts well to fit in a digital format like an online website.
If you have an efficient and functional website, it will help you to save money on many fronts including office rent, electricity bill, and salary of employees.
This option creates a win-win situation between the business owner and the customer because you can make good money selling goods to customers at a low margin and the customer gets a good item for a low price.
So, invest some time to think about it and hand over the reins to an experienced web design and development company to build your grocery website.
6. Choose a payment method
If you have a reliable doorstep delivery system on your website, then the best option for you would be to live on a COD or cash on the delivery system to accept payments from customers.
Your delivery buys may collect payment for the goods they deliver to the customer while delivering to the customer. This method will also ensure a hassle-free flow of cash for your online grocery business.
The advantage for you in this option is that you do not have to wait several days to receive your payment from multiple online / credit/debit card payment gateways. Apart from this, you will not have to pay the transaction fee for the convenience of payment, which can be up to 2.5% of the payment.
7. Create a Marketing Strategy
You can opt instead to market your online grocery store using local avenues, which are equally effective like;
- Putting an advertisement in the local newspaper.
- Running a social media campaign.
- Sending bulk SMS.
- Putting up hoardings at prominent locations in your locality.
- Doing door-to-door visits.
- Attending society meetings.
Today’s fast-paced lifestyle has forced people to shop online. Today people are so busy with their work that they started ordering everyday items for themselves. You can start a good business by taking advantage of this thing. There are many possibilities for you to earn good money.